I suppose most people organize their phone applications based on frequency of use or date of download. I organize mine partly by frequency of use, but mostly just by color.
I have my main screen, which is the functionality necessities. Those icons, of course, are arranged by color. Then, on my second screen, and every other screen, I have the application icons all arranged by color within each screen. Even the first page of a group/folder on a screen matches up with the icons around it. Every so often, I rearrange the icons, because the app developers decide to rebrand a bit and change their icon and its color.
I enjoy the satisfaction it offers the eyes upon viewing, and also the fun letter combinations that turn out from the apps that have their first letter showing. Until today, I had a line that read “FOWW”, and it almost always made me smile. But I rearranged today, and it has changed to “FOLr” and “W–W” on separate lines. Oddly enough, I have three apps, and on the same page, that read “W”. Fun, huh?
Now, do tell me, can you possibly take me seriously after this? 😛